Your Guide to Generative Engine Optimization (GEO)

Search is Changing. Is Your Brand Ready?

Google is no longer the gatekeeper of information it once was. AI-powered platforms like ChatGPT, Gemini, and Perplexity are reshaping how your buyers discover solutions, and the traditional SEO playbook no longer cuts it.

Download our guide on Navigating AI Search to understand how zero-click searches and GenAI referrals are redefining digital visibility, and what you can do to stay ahead.

Inside this free guide, you’ll learn:

• What’s replacing the search results page, and how to show up where it matters in GenAI answers
• How to structure your content so it’s favored by large language models (LLMs) like ChatGPT and Google Gemini
• Quick wins you can implement today for AI visibility: schema markup, TL;DRs, and platform profile optimizations
• How to build authority across AI-indexed ecosystems like G2, Crunchbase, Wikipedia, and more
• What metrics signal GenAI success, and how to track them, even without direct attribution