State of Generative AI Use and Impact

Learn what B2B AI buyers want from vendors

It’s no secret that AI has stunned and excited the world with its potential to reshape how work gets done across industries and in various business roles. However, misinformation surrounding this emerging technology requires more education on its untapped potential and capabilities.                 
Merritt Group partnered with We are Talker to survey 200 senior-level technology purchasing decision-makers in the U.S. about how AI is being used within commercial markets today. The results provide insights to help AI marketers and communication teams better understand the needs of their target buyers.

Download the report to learn: 

• How quickly B2B companies are adopting AI today            
• What AI tools B2B companies are using in the workplace
• Who holds the AI purse strings in the enterprise market
• Where decision-makers are learning about the latest AI products and solutions
• How B2B companies believe generative AI is impacting the workplace